Creating a regional campaign to sell out at retail

Chopard came to us to help them launch their Ice Cubes collection to the chic women of the Middle East with content-led campaign with different creative elements to share across multiple platforms.

  • Incredible video production for the key campaign and custom micro-campaigns per influencer that they would proudly share on their own channels. This campaign brought together millions of reach via influencer channels and created a mass awareness that was then picked up by key media such as Harpers Bazaar and D-journal.

  • Having heavy-hitting influencers on the cast, our job was to celebrate the collaboration through the right content. Once the influencers loved the campaign they actively shared and promoted it with authentic and genuine passion that resonated throughout their communities. In short – it was real.

  • The Ice Cube collection was a sell out at retail! Need we say more?

  • Creative Content Strategy

    Creative Direction

    Content Production

    Ad Campaign Production

    Influencer Management